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Helpdesk
FAQ
Set-up
Set up my campaigns
Line items
Knowledge Base
Get started
New releases
Set up my campaign
Set up my Line Item
Additional services
Campaign follow-up
Troubleshooting
Miscellaneous
FAQ
Set-up
Troubleshooting
User access
What's the difference between CPM plays and CPM impressions?
CPM plays
represents the cost per thousand plays of your video.
CPM impressions
represents the cost per thousand impressions, i.e. the cost per thousand potential contacts.