Summer 2024 Platform Update: Improved Deal Selection and more

We’re excited to introduce several updates aimed at enhancing your experience and simplifying your workflow. Here's what’s new:

1. Improved Deal Selection Interface

We’ve streamlined the deal selection process to make it more intuitive and user-friendly. Here’s what you’ll notice:

• Full Deal Names Always Visible: No more hovering! Deal names are now fully displayed, allowing you to quickly identify each deal without extra steps.

• Simplified Interface: We’ve combined the previous two-table layout into a single table, making it much easier to navigate and manage deals in one place.

• New Publisher Filter: Easily refine your deal selection with a new filter that lets you search by publisher, so you can find what you need faster.

• Improved Deal Ordering: Deals are now automatically sorted by the number of available screens, from highest to lowest. This makes it simpler to prioritize deals with higher availability.

• Currency Matching: Only deals that use the same currency as your campaign will be shown, ensuring all displayed deals are relevant and ready for activation.

These improvements make selecting and managing deals smoother and more efficient, giving you more control over your campaigns.

2. Additional Enhancements

Line Item Publication Validation

To prevent accidental publication without required assets, we’ve added new checks:

You can no longer advance to step 4 (Creative) until step 3 (Deal) is fully completed. Likewise, the final step (Publish) is locked until all prior steps are finished. This ensures that all necessary deals and creatives are properly uploaded before a line item goes live, preventing zero diffusion.

Clearer Forecast Error Messages

When targeting a large reach (e.g., over 30,000 screens), the forecast data sometimes fails to load. To avoid confusion:

We’ve added a message that clearly explains when the forecast cannot be generated due to excessive screen targeting. The message also provides actionable steps, suggesting you add more targeting criteria to narrow the reach and improve forecast accuracy.

3. Detailed explanation of Max Budget

• Issue: many users are not aware that : max budget for a campaign = campaign budget + service costs. For example, if the user has the service cost of 5000€ and a campaign budget of 5000€, setting the Max budget at 5000€ will lead to no-spend, as the service cost are not accounted for. In this case, the max budget should be set at 10 000€.
• Solution: add a reminder text in the Max Budget modal: "your campaign will not exceed this budget regardless of the budget of your line items. However, your services costs will be included in your max budget."

These updates are designed to streamline your experience, ensure successful campaign setup, and provide clearer guidance when issues arise. We hope these improvements help you work more efficiently.

Thank you for your feedback and continued support!