Knowledge Base
Learn how to use our DSP with step by step articles, insights and recommendations
Get started
Set up my campaign
Set up my Line Item
- Step 1 - Set up
- Setting an Impression Objective on a Line Item
- Step 2 - Targeting
- Audience targeting – Displayce Audience Segments
- Geolocation targeting - Point of Interest by Echo Analytics
- Add Multiple Locations
- Audience targeting with Adsquare
- Learn more about Adsquare audience targeting
- Retail targeting - data from Carrefour Proximité and Monoprix on JCDecaux screens
- Pulse: optimise your impressions based on attendance
- AI data search bar
- Step 3 - Buying
- Understanding and Calculating Cappings
- Budget: Manage and optimize
- How to import a Deal-ID in Displayce?
- Buying: Manually allocate your budget per deal
- Step 4 - Creatives
- Step 5 - Publish
Additional services
- Sales Lift Measurement
- Brand Lift
- Drive-to-Store (DTS) Measurement in DOOH: Overview and Functioning
- Footfall Uplift
- Footfall understanding
- Footfall Uplift + Insights
- Mock-up
- Media Strategy
- Dynamic Creative Optimization
- Creative adaptation
- Mobile Retargeting
- Triggering
- Airport Trigger
- Event Trigger
- Traffic Trigger
- Weather Trigger
- Train trigger
Campaign follow-up
Troubleshooting
Inventory
- Inventory - Bimedia
- Inventory - Doohyoulike
- Inventory - ECN
- Inventory - ExterionMedia
- Inventory - Framen
- Inventory - IDS Media
- Inventory - Imedia center
- Inventory - JCDecaux
- Inventory - JCDecaux Airport
- Inventory - Médiatransports
- Inventory - Oh My Diode
- Inventory - Oxialive
- Inventory - Smartmedia
- Inventory - VilloMedia
Other
New releases
- Automatic creative optimization
- A new interface to reflect Displayce rebranding!
- December 2024 Platform update: Airlines trigger
- Nov 2024 - Introducing Brand Lift Survey Results: Gain Deeper Insights, Effortlessly
- Summer 2024 Platform Update: Improved Deal Selection and more
- Platform update from February 2024: new line item process for programmatic guaranteed
- Platform update February, 13th: Reports by Location
- New feature from November 21th: targeting group management
- Platform updates from October, 30th
- Platform update October, 26th: Geofencing with polygons
- New feature October, 6th: Insight Explorer
- New feature July 23: multi-deals and new bid pricing strategy: Boost the CPM